Managerial Economics in a Global Economy

Managerial Economics in a Global Economy, Sixth Edition, brings together economic theory, decision science, and business administration studies for a comprehensive examination of how firms can optimize profitability and efficiency under various constraints. The text integrates international implications throughout every chapter, providing a unique perspective on the global impact of managerial decisions. The book offers an impressive collection of 129 real-world case studies along with six extensive detailed analyses, enriching the learning experience by connecting theory with practical application. Its structured approach is divided into five distinct sections, beginning with an exploration of the nature and scope of managerial economics, the theory of the firm, and optimization techniques. Subsequent sections delve into demand analysis, production theory, and cost measurement before bringing these elements together to explain price and output determination across different market structures. The final part of the book focuses on regulation, risk analysis, long-term investment decisions, and capital budgeting. Ideal for upper-level undergraduate and graduate courses, this edition serves as a vital resource for understanding the complexities of managerial economics in a global economy.