Understanding New Media offers a clear and comprehensive exploration into the digital realm, illuminating how technology, media, and society intertwine in our contemporary world. The second edition, meticulously updated in 2018, provides a robust framework for students to decipher complex theories and the work of key thinkers in new media studies. Drawing on a rich selection of case studies - from phenomena like selfies and trolling to deep dives into the app economy and social media algorithms - this edition brings theory vividly to life. It equips readers with guided research activities that foster insightful projects and well-argued essays, making the learning process both practical and engaging. Complete with suggestions for further reading, Understanding New Media is an essential resource for anyone looking to explore the ever-evolving dynamics of digital culture and communication. Whether for media studies, communication, or sociology, it remains a vital guide to the past, present, and future of our digital age.
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